5 Creator Trends That Could Boost Your Sales This Week. 🌌

— From $1B payment milestones to free AI tools — here’s what’s worth acting on now.

Estimated Reading Time: 5 Minutes. — Saturday, August 16th, 2025.

Hello again, Morphoicers!

Welcome to your weekly dose of insights, news, and ideas for creators who want their courses to shine brighter and sell smarter.

Let’s spark some inspiration and keep you ahead of the curve.

Let’s get started!

Today’s Spark

We’ve gathered the freshest platform moves, market shifts, and AI trends shaping how online courses are planned, built, and sold as of August 16th, 2025.

Why you’ll love today’s edition:

• Catch industry changes before they catch you.

• Discover tools that make creating and selling easier.

• Learn from success stories you can adapt instantly.

Top News You Need to Know

1. Kajabi Payments Crosses $1B in Creator Revenue

Kajabi’s built-in payments system just hit $1 billion processed — proof that all-in-one platforms are becoming the go-to for hosting, selling, and marketing courses without juggling extra tools.

Why it matters for you:

• Less payment friction = more conversions.

• Built-in payments streamline taxes and reporting.

• Expect more platforms to beef up their commerce tools.

2. Kajabi Mobile App Adds Paywalls & Upgrade Prompts

The latest update brings a native paywall and smarter upgrade CTAs directly into the mobile learning experience.

Why it matters for you:

• Mobile learners are more likely to upgrade when prompts are clear.

• Try selling mini-modules or premium lessons directly in-app.

• Track mobile lifetime value — it can differ from desktop.

3. Thinkific’s Q2 2025: Steady Growth, Solid Margins

Revenue’s up 12% year-over-year, and the company is running a positive cash flow. Translation: your platform’s not going anywhere, and they’re likely to keep improving creator tools.

Why it matters for you:

• Stability means fewer tech headaches.

• Profitable platforms can invest in features you actually want.

• Keep an eye on pricing — healthy companies sometimes tweak it.

4. AI & Market Pressure Are Reshaping Course Economics

Edtech valuations are under scrutiny, but AI is the wildcard — slashing content creation time while opening new learning formats.

Why it matters for you:

• Use AI for drafts, quizzes, and scripts, but keep your human voice.

• Build your own audience (email + community) to avoid platform dependency.

• Expect a mix of new AI tools and tighter competition.

5. Free AI Training for Creators (Tech.co)

A fresh roundup of no-cost AI courses (IBM, Codecademy, others) that teach prompt writing, output vetting, and light integrations.

Why it matters for you:

• Learn in under a week, apply forever.

• Avoid AI hallucinations with verification skills.

• Blend AI savvy with solid instructional design.

Also Worth a Look

• eLearningIndustry: New posts on motivation, microlearning, and tutoring models to reduce learner drop-off.

• Platform competition: Kajabi and rivals keep matching each other’s community and commerce features — test them for conversion boosts.

• Investor watch: Profitable platforms may adjust pricing or monetization tools.

• AI pipelines: Automate tasks like transcripts-to-quizzes or outlines-to-scripts.

• LMS comparisons: Updated platform reviews can help reassess your tech stack.

Today’s Takeaways

• Kajabi’s $1B milestone shows the power of on-platform payments.

• Mobile paywalls can lift upgrades — experiment with placement and offers.

• Thinkific’s growth signals platform stability and future investments.

• AI’s rise = big time-savers, but keep audience ownership.

• Free AI training offers quick wins for automating course content.

Stay sharp, keep experimenting, and let your course be the one students rave about.

— Valentine.
Morphoices | The solopreneur’s favorite AI course creation companion.

P. S. — I’m building this newsletter in real-time with you. If you could wave a magic wand, what’s one thing you’d want me to include every week?